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Architecture and Design
Exploring The Possibilities of Space
Color and Communication Design Laboratory
Kyoko Hidaka
Associate Professor, Department of Engineering and Design
College of Engineering and Design

Location: Shibaura Campus
Laboratory Overview
To design is to communicate clearly by whatever means you can control or master. -- Milton Glaser, Graphic Designer
As a part of Information Design Discipline, this laboratory aims to delve into various design standards, color order systems and charts, as well as advertising media to understand global communication.
Laboratory Character My research topic has been the Munsell Color Order System and its application. Albert Munsell was one of the figures who established industrial, agricultural and design color standards in the 20th century.
Research Outputs You can review research papers in the website below.
Laboratory Research Field
Color Theory Chromatics Communication Design Graphic Design Information Design
Recent Research Topics
Color Charts Standardization Color Order System Color Naming Communication Design
Affiliated Conferences
The Color Science Association of Japan Society for Design and Art Fusing with Science and Technology      
For Social Contributions to the World Sustainability Some research say 80 percent of human information comes from what they see. Moreover, it is assumed that 80 percent of visual information are related to color. In fact, images in color receive more engagement than what we hear, touch, or smell in any media. This laboratory research on how efficiently we can deliver visual information to others.
Related Industries
Public Relations Graphic Design Color-Material-Finish Design Multimedia  
Applicable Industrial Fields
Color Theory Graphic Design Typography    
Instruments and Devices in this Laboratory
Graphic Computers with related softwares Projectors Printer    
Research Seeds
Color Standards Marketing Advertising Media